Innovative, creative and dynamic professional with strong strategic and execution competences and mindset gained and refined in more than 30 years in international Pharma, Medical Device and Biotechnology Companies as well as in Consulting.

Broad leadership, strategic and operational experience acquired in Big Pharma and Start Ups. Strong record of accomplishment in working in complex highly matrix environments, thriving by engaging and influencing key decision-makers and stakeholders.

Offered Services

Digital Status Quo Assessment & Strategic Recommendations

Assess the effectiveness of your digital content, architecture, and overall setup for reaching defined HCPs and other health care audiences. Based on this evaluation, provide recommendations to refine and elevate your digital strategy for better performance and alignment with business goals.

Agency Screening, Benchmarking & Management

Review and assess your existing agency partners to ensure they meet expectations. Provide guidance on agency selection and performance management by establishing clear KPIs and aligning them with your strategic objectives.

Omnichannel Strategy & Execution

Provide hands-on support for digital sales initiatives in pharma and medtech - from selecting the right digital platforms to defining where and how to sell online. The focus is on optimizing customer journeys and maximizing commercial outcomes across all touchpoints.

HCP Portal Concept & Experience Design

Define the strategic foundation and user experience of your HCP portal—from content architecture and functional requirements to personalization and compliance needs. Ensure the portal delivers real value to healthcare professionals while aligning with brand goals and regulatory standards & requirements.

Project Delivery & Performance Tracking

Offer full-spectrum project management, from planning through execution (incl. KPI identification and tracking). Ensure projects are delivered on time and within scope to track success and guide tailored improvements along project milestones.